Our Origin
How it all started
Protectline was founded in 2011 with one objective: bringing transparency in insurance. The founders wanted to reimagine insurance, so they started by simplifying all the information around plans, ending the rampant mis-selling, and preventing policy lapses.


Our Present
13 years of success
Today, we are India’s best & largest online insurance marketplace. Over 9+ million (90 lakh+) individuals have come to us & bought the best insurance plans from the top insurers in the country. We have sold over 19 million policies since inception, and this number is only growing.
Our Vision
A look forward
While we are happy with how we are changing insurance for the country, we know there is still a lot of work to be done. Our vision to bring pioneering technologies & innovations to the field continues to grow. We aspire to build a health & financial safety net for more households in India in the coming years.
